Table 3 Indicators of reliability and...

Table 3

Indicators of reliability and validity of study constructs

Study construct	Construct item	Factor loading	Cronbach's alpha	Composite reliability
Green trust	I feel that green hotels' environmental commitments are generally reliable	0.80	0.84	0.85
	I feel that green hotels' environmental performances are generally dependable	0.83
	I feel that green hotels environmental arguments are trustworthy	0.82
	I feel that green hotels keep the environmental promises and commitment they make	0.75
Willingness to pay premium	It is not acceptable for me to pay more for a green hotel^*	0.82	0.80	0.75
	I am willing to pay more for a green hotel	0.81
	I am willing to spend an extra amount of money in order to stay at a green hotel	0.70
Subjective norm	People important to me, think that I should stay at a green hotel	0.74	0.89	0.81
	Most people who are important to me would want me to choose green hotels while traveling	0.81
	People whose opinion I value would want me to stay at green hotels	0.82
Attitude	For me staying at a green hotel while traveling is (differential scale)	–	0.86	0.84
	Extremely bad/extremely good	0.80
	Extremely undesirable/extremely desirable	0.83
	Extremely unpleasant/extremely pleasant	0.82
	Extremely foolish/extremely wise	0.80
	Extremely unfavorable/extremely favorable	0.79
Fear of COVID-19	I am afraid of the coronavirus	0.83	0.88	0.74
	It makes me uncomfortable to think about the coronavirus	0.82
	I am afraid of losing my life because of the coronavirus	0.84
	When watching news and stories about the coronavirus on social media, I become nervous or anxious	0.87
Uncertainty of COVID-19	I perceive the context of COVID-19 as very complex	0.90	0.74	0.86
	I perceive the context of COVID-19 as unpredictable	0.88
	U I perceive the context of COVID-19 as changing rapidly	0.84
Environmental concern	I am very concerned about the environment	0.80	0.79	0.82
	I would be willing to reduce my consumption to help protect the environment	0.78
	Major social changes are necessary to protect the natural environment	0.83
	Anti-pollution laws should be enforced more strongly	0.88
Behavioral intention	I am willing to stay at a green hotel while travelling	0.76	0.74	0.78
	I will make an effort to stay at a green hotel when traveling	0.77
	I plan to stay at a green hotel for my next vacation	0.87

Study construct	Construct item	Factor loading	Cronbach's alpha	Composite reliability
Green trust	I feel that green hotels' environmental commitments are generally reliable	0.80	0.84	0.85
	I feel that green hotels' environmental performances are generally dependable	0.83
	I feel that green hotels environmental arguments are trustworthy	0.82
	I feel that green hotels keep the environmental promises and commitment they make	0.75
Willingness to pay premium	It is not acceptable for me to pay more for a green hotel^*	0.82	0.80	0.75
	I am willing to pay more for a green hotel	0.81
	I am willing to spend an extra amount of money in order to stay at a green hotel	0.70
Subjective norm	People important to me, think that I should stay at a green hotel	0.74	0.89	0.81
	Most people who are important to me would want me to choose green hotels while traveling	0.81
	People whose opinion I value would want me to stay at green hotels	0.82
Attitude	For me staying at a green hotel while traveling is (differential scale)	–	0.86	0.84
	Extremely bad/extremely good	0.80
	Extremely undesirable/extremely desirable	0.83
	Extremely unpleasant/extremely pleasant	0.82
	Extremely foolish/extremely wise	0.80
	Extremely unfavorable/extremely favorable	0.79
Fear of COVID-19	I am afraid of the coronavirus	0.83	0.88	0.74
	It makes me uncomfortable to think about the coronavirus	0.82
	I am afraid of losing my life because of the coronavirus	0.84
	When watching news and stories about the coronavirus on social media, I become nervous or anxious	0.87
Uncertainty of COVID-19	I perceive the context of COVID-19 as very complex	0.90	0.74	0.86
	I perceive the context of COVID-19 as unpredictable	0.88
	U I perceive the context of COVID-19 as changing rapidly	0.84
Environmental concern	I am very concerned about the environment	0.80	0.79	0.82
	I would be willing to reduce my consumption to help protect the environment	0.78
	Major social changes are necessary to protect the natural environment	0.83
	Anti-pollution laws should be enforced more strongly	0.88
Behavioral intention	I am willing to stay at a green hotel while travelling	0.76	0.74	0.78
	I will make an effort to stay at a green hotel when traveling	0.77
	I plan to stay at a green hotel for my next vacation	0.87

Note(s): ^*Reverse scored item

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