Sectors and areas of application and use of GenAI in capturing business value
| Area | Authors |
|---|---|
| Multi-sectors | Dwivedi et al. (2023) |
| Finance industry | Khan and Umer (2024) |
| Management and business | Brown et al. (2024) |
| Feng et al. (2024) | |
| Singh et al. (2024) | |
| Ye, Wang, and Tsai (2024) | |
| Sustainability | De Villiers, Dimes, and Molinari (2024) |
| Ghobakhloo et al. (2024) | |
| Supply chain | Jackson, Ivanov, Dolgui, and Namdar (2024) |
| Jackson, Saenz, et al. (2024) | |
| Human resources | Chowdhury, Budhwar, and Wood (2024) |
| Marketing | Brüns and Meißner (2024) |
| Cillo and Rubera (2024) | |
| Gupta et al. (2024) | |
| Innovation | Bilgram and Laarmann (2023) |
| Mariani and Dwivedi (2024) | |
| Roberts and Candi (2024) | |
| Joosten, Bilgram, Hahn, and Totzek (2024) | |
| Customer service | Ferraro, Demsar, Sands, Restrepo, and Campbell (2024) |
| Area | Authors |
|---|---|
| Multi-sectors | |
| Finance industry | |
| Management and business | |
| Sustainability | |
| Supply chain | |
| Human resources | |
| Marketing | |
| Innovation | |
| Customer service |
Source(s): Authors’ own work. Elaborated by the authors (2024)
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