Study two stimulus
| Anthropomorphism | Size | Agency | Scenario description |
|---|---|---|---|
| High | Macro | Independent | Sophie is a virtual influencer on social media, brought to life by a team of independent designers. With a three-year presence in the influencer space, Sophie has of 560,543 followers on Instagram. The designer team has intentionally crafted a human-like persona for her, allowing her to engage in activities such as eating, playing, hanging out with friends, and mimicking various human behaviors, akin to traditional human influencers. Notably, Sophie actively promotes a diverse range of products and collaborates with brands, utilizing her Instagram account to endorse products |
| High | Macro | Brand owned | Sophie is a virtual influencer on social media, created by a team of designers and affiliated with NextView brand. With a three-year presence in the influencer space, Sophie has of 560,543 followers on Instagram. The NexView designer team has intentionally crafted a human-like persona for her, allowing her to engage in activities such as eating, playing, hanging out with friends, and mimicking various human behaviors, akin to traditional human influencers. Notably, Sophie actively promotes NexView diverse range of products, utilizing her Instagram account to endorse these products |
| High | Micro | Independent | Sophie is a virtual influencer on social media, brought to life by a team of independent designers. With a three-year presence in the influencer space, Sophie has 56,543 followers on Instagram. The designer team has intentionally crafted a human-like persona for her, allowing her to engage in activities such as eating, playing, hanging out with friends, and mimicking various human behaviors, akin to traditional human influencers. Notably, Sophie actively promotes a diverse range of products and collaborates with brands, utilizing her Instagram account to endorse products |
| High | Micro | Brand owned | Sophie is a virtual influencer on social media, created by a team of designers and affiliated with NextView brand. With a three-year presence in the influencer space, Sophie has of 56,543 followers on Instagram. The NexView designer team has intentionally crafted a human-like persona for her, allowing her to engage in activities such as eating, playing, hanging out with friends, and mimicking various human behaviors, akin to traditional human influencers. Notably, Sophie actively promotes NexView diverse range of products, utilizing her Instagram account to endorse products |
| Low | Macro | Independent | Sophie is a virtual influencer on social media, brought to life by a team of independent designers. With a three-year presence in the influencer space, Sophie has of 560,543 followers on Instagram. The designer team has intentionally crafted a nonhuman-like persona for Sophie, focusing on unique content creation within the digital realm such as virtual adventures, unlike traditional human influencers. Notably, Sophie actively promotes a diverse range of products and collaborates with brands, utilizing her Instagram account to endorse products |
| Low | Macro | Brand owned | Sophie is a virtual influencer on social media, created by a team of designers and affiliated with NextView brand. With a three-year presence in the influencer space, Sophie has of 560,543 followers on Instagram. The NexView designer team has intentionally crafted a nonhuman-like persona for Sophie, focusing on unique content creation within the digital realm such as virtual adventures, unlike traditional human influencers. Notably, Sophie actively promotes NexView diverse range of products, utilizing her Instagram account to endorse products |
| Low | Micro | Independent | Sophie is a virtual influencer on social media, brought to life by a team of independent designers. With a three-year presence in the influencer space, Sophie has 56,543 followers on Instagram. The designer team has intentionally crafted a nonhuman-like persona for Sophie, focusing on unique content creation within the digital realm such as virtual adventures, unlike traditional human influencers. Notably, Sophie actively promotes a diverse range of products and collaborates with brands, utilizing her Instagram account to endorse products |
| Low | Micro | Brand owned | Sophie is a virtual influencer on social media, created by a team of designers and affiliated with NextView brand. With a three-year presence in the influencer space, Sophie has of 56,543 followers on Instagram. The NexView designer team has intentionally crafted a nonhuman-like persona for Sophie, focusing on unique content creation within the digital realm such as virtual adventures, unlike traditional human influencers. Notably, Sophie actively promotes NexView diverse range of products, utilizing her Instagram account to endorse products |
| Anthropomorphism | Size | Agency | Scenario description |
|---|---|---|---|
| High | Macro | Independent | Sophie is a virtual influencer on social media, brought to life by a team of independent designers. With a three-year presence in the influencer space, Sophie has of 560,543 followers on Instagram. The designer team has intentionally crafted a human-like persona for her, allowing her to engage in activities such as eating, playing, hanging out with friends, and mimicking various human behaviors, akin to traditional human influencers. Notably, Sophie actively promotes a diverse range of products and collaborates with brands, utilizing her Instagram account to endorse products |
| High | Macro | Brand owned | Sophie is a virtual influencer on social media, created by a team of designers and affiliated with NextView brand. With a three-year presence in the influencer space, Sophie has of 560,543 followers on Instagram. The NexView designer team has intentionally crafted a human-like persona for her, allowing her to engage in activities such as eating, playing, hanging out with friends, and mimicking various human behaviors, akin to traditional human influencers. Notably, Sophie actively promotes NexView diverse range of products, utilizing her Instagram account to endorse these products |
| High | Micro | Independent | Sophie is a virtual influencer on social media, brought to life by a team of independent designers. With a three-year presence in the influencer space, Sophie has 56,543 followers on Instagram. The designer team has intentionally crafted a human-like persona for her, allowing her to engage in activities such as eating, playing, hanging out with friends, and mimicking various human behaviors, akin to traditional human influencers. Notably, Sophie actively promotes a diverse range of products and collaborates with brands, utilizing her Instagram account to endorse products |
| High | Micro | Brand owned | Sophie is a virtual influencer on social media, created by a team of designers and affiliated with NextView brand. With a three-year presence in the influencer space, Sophie has of 56,543 followers on Instagram. The NexView designer team has intentionally crafted a human-like persona for her, allowing her to engage in activities such as eating, playing, hanging out with friends, and mimicking various human behaviors, akin to traditional human influencers. Notably, Sophie actively promotes NexView diverse range of products, utilizing her Instagram account to endorse products |
| Low | Macro | Independent | Sophie is a virtual influencer on social media, brought to life by a team of independent designers. With a three-year presence in the influencer space, Sophie has of 560,543 followers on Instagram. The designer team has intentionally crafted a nonhuman-like persona for Sophie, focusing on unique content creation within the digital realm such as virtual adventures, unlike traditional human influencers. Notably, Sophie actively promotes a diverse range of products and collaborates with brands, utilizing her Instagram account to endorse products |
| Low | Macro | Brand owned | Sophie is a virtual influencer on social media, created by a team of designers and affiliated with NextView brand. With a three-year presence in the influencer space, Sophie has of 560,543 followers on Instagram. The NexView designer team has intentionally crafted a nonhuman-like persona for Sophie, focusing on unique content creation within the digital realm such as virtual adventures, unlike traditional human influencers. Notably, Sophie actively promotes NexView diverse range of products, utilizing her Instagram account to endorse products |
| Low | Micro | Independent | Sophie is a virtual influencer on social media, brought to life by a team of independent designers. With a three-year presence in the influencer space, Sophie has 56,543 followers on Instagram. The designer team has intentionally crafted a nonhuman-like persona for Sophie, focusing on unique content creation within the digital realm such as virtual adventures, unlike traditional human influencers. Notably, Sophie actively promotes a diverse range of products and collaborates with brands, utilizing her Instagram account to endorse products |
| Low | Micro | Brand owned | Sophie is a virtual influencer on social media, created by a team of designers and affiliated with NextView brand. With a three-year presence in the influencer space, Sophie has of 56,543 followers on Instagram. The NexView designer team has intentionally crafted a nonhuman-like persona for Sophie, focusing on unique content creation within the digital realm such as virtual adventures, unlike traditional human influencers. Notably, Sophie actively promotes NexView diverse range of products, utilizing her Instagram account to endorse products |
Source(s): Created by authors