Figure 3
A conceptual framework shows how the creation of strategy implementation plans builds the basis for strategy implementation, while OKRs with their creation cycle enhance strategy implementation and build the basis for the reformulation of strategy.The diagram illustrates the relationship between objectives and key results, strategic planning, and implementation. The objectives and key results creation cycle forms the foundation for developing and reformulating strategic implementation plans, which in turn support effective strategy implementation. This process is strengthened through facilitated communication, enhanced transparency, empowered employees, and increased cross-functional collaboration. The flow highlights that iterative objectives and key results cycles not only refine strategy creation but also sustain continuous improvement in executing organisational goals.

Integrative view of strategy implementation with OKRs

Source: Author’s own work

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