Figure 1
The pyramid-shaped diagram is divided into four horizontal sections. The bottom section is labelled economic responsibilities and includes the text be profitable and the foundation upon which all others rest. The next section above is labelled legal responsibilities and includes the text obey the law, law is society's codification of right and wrong, and play by the rules of the game. The next section is labelled ethical responsibilities and includes the text be ethical, obligation to do what is right, just, and fair, and avoid harm. The top section is labelled philanthropic responsibilities and includes the text be a good corporate citizen, contribute resources to the community, and improve quality of life.The pyramid of corporate social responsibility
Source:Carroll (1991)