The vertical axis is labeled “pi” and ranges from 0.192 to 0.198 in increments of 0.002 units. The front axis is labeled “rho” and ranges from 0.2 to 0.8 in increments of 0.2 units from left to right, and the side axis from the top is labeled “lambda” and ranges from 0.010 to 0.030 in increments of 0.005 units from foreground to background. A legend to the right labeled “Model” indicates a blue square for “Eta subscript c superscript M” and a red square for “Eta subscript c superscript R”. The data from the graph is as follows: The first surface, “Eta subscript c superscript R”, is a curved plane that starts near 0.196 at the foreground and gradually slopes downward as it moves toward the background, reaching its lowest point near 0.194 at the corner where rho is 0.8, and lambda is 0.030. The second surface, “Eta subscript c superscript M”, is a curved plane that starts near 0.194 at the foreground and gradually slopes upward as it moves toward the background, reaching its highest point near 0.196 at the corner where rho is 0.8, and lambda is 0.030. The red surface is semi-transparent, allowing the blue surface to be seen beneath it where they overlap.Consumers' CSR sensitivity and profit
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