The framework is organised into four connected sections from top to bottom. The first section is titled The What Symptoms, Micro Level Analysis and lists Early career Faculty, Mid career Faculty, Late career Faculty, Risk Aversion, Path Dependence, and Legacy Conservatism. An arrow points downward to the second section titled The Why Root Causes, Macro Level Analysis, which is divided into Structural Barriers and Intellectual Barriers. Structural Barriers include Organizational Inertia, Institutional Isomorphism, Political Sensitivity, and Resource Dependency. Intellectual Barriers include Epistemological Hierarchies, Cultural Fragmentation, Disciplinary Silos, and Complexity of Impact Measurement. A further arrow leads to the third section titled The How Pathways, Meso Level Analysis at Deanship Level, listing Mission Reframing, Cultural Reshaping, Incentive slash Evaluation schemes, Governance System, Resource Realignment, and Collective field Level Activism. A final arrow points to the outcome section titled Outcome, Transformation of Business School Research, showing a shift from Current Status, Prestige Oriented, to Future Aspiration, Purpose Driven.Theoretical framework for transforming business school research from prestige to purpose
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