Figure 2
The horizontal axis is labeled “Rural” and ranges from 1 to 9 in increments of 1 unit. The vertical axis is labeled “Percent change in odds of shopping online” and ranges from 0 percent to 7 percent in increments of 1 percent. The solid line represents the trend in percent change. The line represents “Percent change in odds of shopping online”, starts at (1, 5.8 percent), then decreases steadily passing through (2, 5.4 percent), (3, 5.0 percent), (4, 4.6 percent), (5, 4.2 percent), (6, 3.7 percent), (7, 3.3 percent), (8, 2.9 percent), to end at (9, 2.5 percent). Note: All numerical data values are approximated.Plot of the simple slope of Trend10to19 across the range of . Note: Unlike in the analysis, the values of in the figure are not mean-centered. Source(s): Authors' own work