Figure 1.
The conceptual model shows mediation and moderated mediation paths. On the left under Dynamic capability is Organisational unlearning. An arrow labelled H one plus points from Organisational unlearning to M M I under Product rollover. An arrow labelled H two plus points from M M I to Product rollover performance under Performance. A bracket beneath these paths is labelled H three Mediation. Above, under Business environment, Dynamism is positioned with two downward arrows. One arrow labelled H four plus points to the path between Organisational unlearning and M M I. Another arrow labelled H five plus points to the path between M M I and Product rollover performance. A top bracket spanning these moderation paths is labelled H six Moderated mediation. On the right, a dashed box titled Control variables lists Firm size categorical, Product rollover regularity dichotomous, Product homogeneity, and Industry sector categorical, with a dashed arrow pointing to Product rollover performance.Conceptual model
Source: Authors’ own work