Figure 3
The table shows 6 columns and 10 rows. Row 1 contains the column headers and is as follows. Column 1: Suppliers’ points of view. Column 2: n equals 12. Column 3: Percentage asterisk. Column 4: Customers’ points of view. Column 5: n equals 12. Column 6: Percentage asterisk. The row-wise data presented in the table is as follows: Row 2: Suppliers’ points of view: Understanding customers’ expectations; n equals 12: 10; Percentage asterisk: 83.3; Customers’ points of view: Learn more about one’s own business needs (For example, required operational features) at the company level; n equals 12: 9; and Percentage asterisk: 75.0. Row 3: Suppliers’ points of view: Acquiring external expertise (For example, learning from foreign companies); n equals 12: 10; Percentage asterisk: 83.3; Customers’ points of view: Expansion of renewable energy users (For example, to benefit from economies of scale); n equals 12: 9; and Percentage asterisk: 75.0. Row 4: Suppliers’ points of view: Possessing a pool of skilled technical experts; n equals 12: 9; Percentage asterisk: 75.0; Customers’ points of view: Upgrade the quality of products (For example, components, devices); n equals 12: 8; and Percentage asterisk: 66.7. Row 5: Suppliers’ points of view: Building relationships with high-end partners (For example, suppliers); n equals 12: 7; Percentage asterisk: 58.3; Customers’ points of view: Transparent communication about solutions on offer; n equals 12: 6; and Percentage asterisk: 50.0. Row 6: Suppliers’ points of view: Determination to excel at providing renewable energy solutions at all hierarchical levels of the company; n equals 12: 7; Percentage asterisk: 58.3; Customers’ points of view: Close the gaps between key stakeholders (For example, consultants, suppliers, users) in communication; n equals 12: 6; and Percentage asterisk: 50.0. Row 7: Suppliers’ points of view: Full utilisation of technology (For example, in-house database management); n equals 12: 6; Percentage asterisk: 50.0; Customers’ points of view: Self-improvement (learning more about renewable energy at the company or individual level); n equals 12: 4; and Percentage asterisk: 33.3. Row 8: Suppliers’ points of view: Knowledge flow within the organisation (For example, cross-training, providing opportunities internally to nurture ideas or innovation such as staff’s voice); n equals 12: 5; Percentage asterisk: 41.7; Customers’ points of view: Enhancement of after-sales service (For example, proactive provider-user interaction); n equals 12: 3; and Percentage asterisk: 25.0. Row 9: Suppliers’ points of view: Transparent human resource-related policies (For example, remuneration, evaluation); n equals 12: 4; Percentage asterisk: 33.3; Customers’ points of view: More assistance from government bodies (For example, information); n equals 12: 3; and Percentage asterisk: 25.0. Row 10: Suppliers’ points of view: Seeking sources of capital (For example, external funding); n equals 12: 3; Percentage asterisk: 25.0; Customers’ points of view: The need for more diverse choices of renewable energy; n equals 12: 3; and Percentage asterisk: 25.0. A note below the table reads: Asterisk: Some percentages were rounded off. An upward arrow from this table points to a horizontally structured flowchart. The flowchart is organised into three vertical conceptual sections titled “To continue adding value - The supply side”, “Overarching dimensions”, and “To have a more fulfilling experience - The demand side”. The “To continue adding value - The supply side” section contains three vertically stacked boxes. The first box is labeled “Understand customers’ expectations ellipsis”, “Determination to excel ellipsis”, “Full utilisation of technology ellipsis”, and “Knowledge flow ellipsis”. A right-pointing arrow from this box points to a box labeled “Institutionalising value-adding internal initiatives”. From “Institutionalising value-adding internal initiatives”, a right-pointing arrow points to a box labeled “Internal commitment” in “Overarching dimensions”. The second box in “To continue adding value - The supply side” is labeled “Acquiring external expertise ellipsis”, “Building relationships ellipsis”, and “Seeking sources of capital ellipsis”. A right-pointing arrow from this box points to a box labeled “Looking outside for further growth, guidance, support”. From “Looking outside for further growth, guidance, support”, a right-pointing arrow points to a box labeled “External enlightenment” in “Overarching dimensions”. The third box in “To continue adding value - The supply side” is labeled “Possessing a pool of skilled ellipsis”, and “Transparent human resource-related policies ellipsis”. A right-pointing arrow from this box points to a box labeled “Strengthening the business culture or model within”. From “Strengthening the business culture or model within”, a right-pointing arrow points to a box labeled “Self-improvement” in “Overarching dimensions”. In the “To have a more fulfilling experience - The demand side” column, there are 4 vertically stacked boxes. The first box is labeled “Expansion of renewable energy ellipsis”, “Upgrade the quality ellipsis”, “Transparent communication ellipsis”, “Enhancement of after-sales ellipsis”, and “The need for more diverse choices ellipsis”. From this box, a left-pointing arrow points to a box labeled “Value-adding through complementing elements and communication ellipsis”. From “Value-adding through complementing elements and communication ellipsis”, a left-pointing arrow points to a box labeled “Supply-demand harmony” in “Overarching dimensions”. The second box in “To have a more fulfilling experience - The demand side” column is labeled “Learn more about ellipsis”, and “Self-improvement ellipsis”. From this box, a left-pointing arrow points to a box labeled “Taking a stronger proactive role in self-enrichment ellipsis”. From this box, a left-pointing arrow points to a box labeled “Proactive development” in “Overarching dimensions”. The third box in “To have a more fulfilling experience - The demand side” column is labeled “Close the gaps between key ellipsis”. From this box, a left-pointing arrow points to a box labeled “Bringing major stakeholders together ellipsis”. From “Bringing major stakeholders together ellipsis”, a left-pointing arrow points to a box labeled “All-out engagement” in “Overarching dimensions”. The fourth box in “To have a more fulfilling experience - The demand side” column is labeled “More assistance from the government ellipsis”. From this box, a left-pointing arrow points to a box labeled “Institutional backing to trigger growth”. A left-pointing arrow from this box points to a box labeled “External reliance” in “Overarching dimensions”.Key resources needed to continue adding value (supply side) and perceptions of a more fulfilling experience (demand side). (*) Some percentages were rounded off. Source: Authors' own work