Figure 1.
A hotel sentiment model links smart and traditional hotel features to overall sentiment through hypotheses H 1 to H 7.The model compares smart hotel and traditional hotel features linked to overall sentiment. Each hotel type includes cleanliness, value for money, room quality, sleep quality, service quality and location. Smart hotel connects directly to overall sentiment through H 1. Its feature paths connect to overall sentiment through H 2 and H 2 a, H 3 and H 3 a, H 4 and H 4 a, H 5 and H 5 a, H 6 and H 6 a, and H 7 and H 7 a. Traditional hotel connects directly to overall sentiment through H 1. Its feature paths connect to overall sentiment through H 2 and H 2 b, H 3 and H 3 b, H 4 and H 4 b, H 5 and H 5 b, H 6 and H 6 b, and H 7 and H 7 b.

Conceptual framework

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