Figure 1
The three sections are labelled P R I S M A, T C C M, and H A I S. In the P R I S M A section, identification lists documents identified through the database, n equals 629. It connects to database Scopus, search period up to 2023, and search keywords consumer privacy, privacy concern, online privacy, data privacy, and information privacy. Screening lists documents screened based on inclusion criteria, n equals 314. It connects to records removed, n equals 315, before screening by limiting the search to business management and accounting field, journal article document type, English language, and A star and A ranked marketing journals. Eligibility lists documents screened based on inclusion criteria after reading titles and abstracts, n equals 258. It connects to screening criteria for titles and abstracts. The document title, abstract, or keywords must include one search keyword. Excluded documents not meeting this criterion are n equals 45. Inclusion lists documents included in the review based on the inclusion criteria, n equals 149. It connects to screening and inclusion criteria for full text, n equals 213. Consumer privacy or related search keywords are one of the key constructs. Documents not meeting these criteria excluded are n equals 64. The T C C M section contains T C C M analysis. It connects to human coding and interpretation of data according to the theory, context, characteristics, and methodology of articles in the dataset. The H A I S section contains human A I synthesis. It connects to three steps. Step one is A I-assisted concept discovery, with automated extraction and visualisation of key themes and concept relationships using Leximancer, Concept Maps and Insight Dashboards. Step two is quantitative insight analysis, with assessment of prominence and association strength of concepts and compound themes to identify salient patterns. Step three is human sensemaking and synthesis, with research interpretation, validation, and epistemologically informed refinement of insights through iterative reflection with the dataset. A large plus sign and curved arrows appear between the T C C M and H A I S sections.PRISMA methodology extended with the human–AI synthesis – SLR-HAIS methodology
Source: Authors’ own work