Figure 1.
A bar chart compares donation amounts by mood and victim representation, with values from 0.06 to 0.14 United States dollars.The bar chart presents donation amounts for negative mood and positive mood. Single representative victim values are 0.14 United States dollars for negative mood and 0.12 United States dollars for positive mood. Multiple representative victims values are 0.06 United States dollars for negative mood and 0.13 United States dollars for positive mood. Error bars appear on all four bars.

The effect of compatibility between negative mood and single representative victim on the amount donated (Study 1)

Source: Authors’ own work

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