Figure 6
A flowchart of the heritage-driven entropic intellectual capital model. The diagram starts with a shared vision: corporate heritage orientation as a strategic foundation guiding corporate and value proposition decisions. The model then provides an abductive account of how potential IC rooted in the firm’s history may be operationalised into human, structural and relational capital through corporate heritage practices. These practices are interpreted as both integrators and microfoundations of the dynamic capabilities through which firms sense, seize, and reconfigure historically grounded knowledge, meanings, and values for operational IC value creation and potential IC renewal over time via learning and innovation processes.The heritage-driven entropic intellectual capital model. Source: Authors’ elaboration