Figure 2
The diagram illustrates the process of forming leisure preferences and transitioning them into participation in Olympic ski activities. It is divided into three main stages: Pre-process, Formation of Leisure Preference, and Transition of Preference into Participation. Each stage contains different profiles: Amotivated, Non-committal, Motivated but Constrained, Structurally Constrained, and Passionate. Each profile is described with specific motives and constraints, such as curiosity, socialization, program availability, lack of interest, and time management.Placement of Market Profiles in the Olympic Ski Participation Intention/Behavior Formation Process. Source: Authors’ own work