Figure 3
A table comparing product attributes categories across different product markets. The table has 7 columns and 6 rows, including a summary row for all products. The columns are labeled as follows: A1: Sustainability Cues, A2: Information Transparency Features (Eco-labels, Packaging, and Certifications), A3: Country of Origin and Local Ecosystem, A4: Quality (Functional Attributes), A5: Price and Economic Attributes, A6: Services, warranty, aftersales, convenience in availability, and A7: Design, Aesthetic, Form & Sensory Symbolism. The rows are labeled with different product categories: Agri-Food & Beverages, Cross-Category / General Green Consumer Products, Fashion, Textiles & Luxury Accessories, Green Household Appliances & Home Energy Technologies, Mobility & Automotive (NEVs & Sustainable Transport), Sustainable Packaging, and All Products. Each cell contains numerical values representing the attributes for each product category. Product/Market context vs product attributes categories. Source: Authors' own elaboration