FigureĀ 2
A diagram of data structure showing codes, dimensions, and frequency of themes.The diagram illustrates the data structure with open codes, axial coding, theme frequency, and aggregate dimensions. It shows various first-order concepts such as cost reduction, revenue generation, and protecting the environment, which are grouped into second-order themes like awareness of economic benefits and awareness of environmental benefits. These themes are further categorised into aggregate dimensions such as technological factors, organisational factors, environmental factors, and interorganisational factors. The diagram also includes the frequency of each theme, indicating their importance or prevalence.

Data structure (Codes, dimensions and frequency of themes)

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