Figure 1
The flowchart outlines the research process for developing an AI-driven business model for general contractors. It is divided into three phases. Phase 1, labeled Preparation, includes activities such as literature review and initial business model preparation. Phase 2, labeled Internal workshops, involves conducting two company workshops resulting in a business model description and Jatke internal development. Phase 3, labeled External workshop and validation, includes a combined workshop and feedback analysis to establish a transferable business model. The result of these phases is an AI-driven business model for general contractors.Research process