A diagram of the change in industry structure. The diagram is divided into two main sections: Opportunities and Threats. The Opportunities section is further divided into two subsections: Outside area or industry and Major Factor. The Outside area or industry subsection includes the points Enterprise becomes a major factor quite fast and at relatively low risk and They focus on new customers. The Major Factor subsection is connected to both Opportunities and Threats. The Threats section is also divided into two subsections: Inside area or industry and Major Factor. The Inside area or industry subsection includes the points Enterprise becomes a major factor primarily as risk and They do not organize itself to realize something different. The Major Factor subsection is connected to both Opportunities and Threats, indicating that it is a central element affecting both.Data model of the source for opportunities for the development
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