Figure 2.
A structural model links generative artificial intelligence, entrepreneurial orientation, digital literacy, and small and medium enterprise growth and social impact.The structural model connects Generative A I to E O with a p-value of 0.007. E O has an R squared value of 0.171. Generative A I also connects directly to S M E Growth and Social Impact with a p-value of 0.000. E O connects to D L with a p-value of 0.000. D L has an R squared value of 0.400. E O also connects to S M E Growth and Social Impact with a p-value of 0.050. D L is linked by a dashed H 6 moderation path to the E O to S M E Growth and Social Impact relationship, with p equals 0.407. S M E Growth and Social Impact has an R squared value of 0.606. Values on the structural paths represent p-values, while values inside endogenous constructs represent R squared values.

Structural model with path coefficients

Source: Authors’ own work

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