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Keywords: Algorithm economy
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Journal Articles
Journal:
Arts and the Market
Arts and the Market (2023) 13 (2): 65–79.
Published: 17 January 2023
... of platform logic, algorithm economy and fan engagement to reach wider audiences. Originality/value By proposing the concept of choreographed engagement, the authors bridge the gap between fan practices and marketing practices, providing insight into how commodification of fan engagement is utilised...
