...Scott deLahunta; Jordan Beth Vincent Purpose This article aims to bring together and demonstrate overlaps in three different areas of reflexive research concerned variously with audiences for contemporary dance. These are: 1) artists reflecting on their own creative process and engaging other...

... with the organisation and audience. Findings Motivations for supporting contemporary music commissioning included personal interest, cultural responsibility and alignment to the values of the organisation. Tangible benefits, particularly access to rehearsals, brought donors into closer connection with the creative...

...Stephanie Pitts; Jonathan Gross Purpose The purpose of this paper is to demonstrate the usefulness of the “audience exchange” approach for audience development and research, and to highlight the insights offered by peer-to-peer dialogue in understanding experiences of unfamiliar arts. Design...

... was designed to primarily sell discounted tickets, engage and inform a student audience. Design/methodology/approach – A mixed-method approach including an analysis of the technology, focus groups and interviews was used. Findings – Though the aims of app developers and marketers are often...

... a celebrity has on the London theatre audience. Design/methodology/approach – The pervasiveness of celebrity culture forms the background and starting point for this research. In the first phase, theatre managers, directors and producers were interviewed to explore their views on the practice...

...Ben Walmsley Purpose The purpose of this paper is to explore the impact that theatre can have on its audiences, both immediately and over time. Design/methodology/approach The article evaluates the existing literature on impact and critically reviews a number of benefits models. Through...