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Keywords: Generational cohorts
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Journal Articles
Journal:
Arts and the Market
Arts and the Market (2024) 14 (2-3): 112–128.
Published: 14 May 2024
... a personal survey, using a structured questionnaire on a large sample of young participants between 18 and 35 years old, split into generational cohorts (Millennials or Generation Y and Centennials or Generation Z). Quota sampling (gender and age) was the method used to select respondents. Findings...
