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Keywords: Management
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Journal Articles
Journal:
Arts and the Market
Arts Marketing: An International Journal (2012) 2 (1): 6–20.
Published: 18 May 2012
...Ruth Rentschler; Theresa A. Kirchner Purpose This paper aims to present a quantitative analysis of arts management/marketing articles in leading general management/marketing journals, including an examination of the extent to which those top tier journal articles on arts/culture‐related topics...
