Keywords: Big data capability
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Journal Articles
American Journal of Business (2022) 37 (2): 53–75.
Published: 11 June 2021
...Canchu Lin; Anand Kunnathur; Jeffrey Forrest Purpose The purpose of this study is to examine big data capability's impact on product improvement and explore supply chain dynamics including relationship building and knowledge sharing as important contribution to big data capability. Design...

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