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Keywords: Competitive advantage
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Journal Articles
American Journal of Business (2011) 26 (2): 145–160.
Published: 28 October 2011
... with the cultural norms of a foreign market could lead to a significant competitive advantage. Sales force National cultures Salesperson motivation Sales force management Global selling Cross‐cultural differences Multinational companies Competitive advantage Salesperson motivation has been one...
Journal Articles
Mid-American Journal of Business (1999) 14 (1): 33–40.
Published: 22 April 1999
... also provide important insights to manufacturing and service organizations on gaining competitive advantage, especially in terms of customer relationships. © MCB UP Limited 1999 Quality management Service corporations Manufacturing Competitive advantage Quality management systems ...
Journal Articles
Mid-American Journal of Business (1999) 14 (1): 13–22.
Published: 22 April 1999
...William B. Dodds This paper builds the framework for linking the established work of competitive advantage with the emerging discipline of value marketing. The outcome of this linkage is the concept of strategic value management. Strategic value management focuses on the right combinations...
Journal Articles
Mid-American Journal of Business (1999) 14 (1): 23–32.
Published: 22 April 1999
...Michael E. Wasserman; Mark Pagell; Christian Bechtel This paper examines the sources of competitive advantage from a cross‐functional perspective and presents a dynamic, general model of the tangible and intangible factors that lead to superior firm performance.We argue that superior performance...
Journal Articles
Mid-American Journal of Business (1995) 10 (2): 13–18.
Published: 28 October 1995
... factors in a dynamic model of quality cost expenditures. The interactions not only show how firms can remain competitive, but also how they can achieve a competitive advantage. In addition, the dynamic model shows that quality learning will always lead to fewer product defects, but that total quality cost...

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