Keywords: E-service quality
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Journal Articles
American Journal of Business (2014) 29 (2): 178–188.
Published: 27 May 2014
... © Emerald Group Publishing Limited 2014 E-commerce E-service quality E-S-QUAL E-shopping Online shopping in India Currently, technology plays a critical role by bridging the gap between physical and online shopping environments. Consumers are more conscious and eager to exercise...

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