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Keywords: Intuition
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Journal Articles
Intuition or artificial intelligence? When do decision-makers rely on AI decision-aids for ill-structured problems
Available to Purchase
Journal:
American Journal of Business
American Journal of Business (2025) 40 (4): 161–183.
Published: 14 October 2025
... errors. However, decision-makers continue to disproportionately rely on their intuition, especially when making decisions for ill-structured problems characterized by uncertainty and ambiguity. In this study, we assess the conditions in which decision-makers are willing to forego their intuition and rely...
