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Keywords: John DeLorean
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Journal Articles
Journal:
American Journal of Business
Mid-American Journal of Business (1986) 1 (2): 5–12.
Published: 28 October 1986
...Thomas S. Bateman; Charles R. Schwenk Why do people so often make bad investment decisions – when it should have been clear from the beginning the decisions would turn sour? Using the John DeLorean case as an example, this article explores some of the natural human tendencies that adversely affect...
