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Keywords: Marketing‐oriented internship programs
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Journal Articles
Internship Programs As A Learning Tool: A Survey of Marketing Curriculum
Available to Purchase
Journal:
American Journal of Business
Mid-American Journal of Business (1990) 5 (2): 56–59.
Published: 28 October 1990
...Tony Henthorne; Cynthia Easterling; Marian Jernigan The study reviews the use of marketing‐oriented internship programs in AACSB accredited colleges.The findings indicate that 40 percent of the respondents offer some form of an internship option in the general marketing curriculum. Additionally...
