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Keywords: Paramount pictures
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Journal Articles
Recent Developments in Per Capita Pricing in Discount Movie Theaters
Available to Purchase
Journal:
American Journal of Business
Mid-American Journal of Business (1993) 8 (2): 53–58.
Published: 28 October 1993
...Anthony J. Greco In the summer of 1989, Paramount Pictures began a per capita pricing policy for distribution of its films to discount theaters. This paper examines such proposed fees, including the arguments advanced by Paramount to justify these, as well as those offeredand the actions taken...
