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Keywords: Turnaround strategy
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Journal Articles
Journal:
American Journal of Business
Mid-American Journal of Business (2005) 20 (1): 21–27.
Published: 22 April 2005
...C. Gopinath Existing models of decline and turnaround assume an automatic initiation of a turnaround strategy when decline occurs. However, extended decline over time suggests that the turnaround strategy did not match the causality and severity of the situation. Borrowing from the crisis...
