Keywords: Consumer behaviour
Close
Follow your search
Access your saved searches in your account

Would you like to receive an alert when new items match your search?
Close Modal
Sort by
Journal Articles
Journal Articles
African Journal of Economic and Management Studies (2017) 8 (4): 441–461.
Published: 04 December 2017
...Krishna Kisten Govender Purpose The purpose of this paper is to investigate the impact on consumer behaviour/brand choice resulting in the relocation of communities from informal to formal settlements. Design/methodology/approach A survey conducted among a probability sample of 384 consumers...
Journal Articles
Journal Articles
African Journal of Economic and Management Studies (2011) 2 (1): 72–93.
Published: 12 April 2011
... attitude as it “captures the more general notion of disposition to act in some consistent fashion toward foreign products in toto” (Shimp and Sharma, 1987 , p. 280). Mozambique Consumer behaviour Ethnocentrism Consumer ethnocentrism is one of the most powerful intangible barriers...
Journal Articles
African Journal of Economic and Management Studies (2010) 1 (2): 211–221.
Published: 01 February 2010
... to the South African tourism economy and local economic development (Visser, 2003). © Emerald Group Publishing Limited 2010 South Africa Tourism Consumer behaviour Buying behaviour Crafts Small enterprises “Tourism is a principal exporter for developing countries and Least Developed...

or Create an Account

Close Modal
Close Modal