This paper aims to explore question and answer (Q&A) participation and behavioral patterns on academic social networking sites (ASNSs) from the perspective of multiple subjects such as academic, corporate and government institutions.
Focused on the Q&A service of ASNSs, this study chooses ResearchGate (RG) as the target ASNS and collects a large-scale data set from it, involving a sample of users and a Q&A sample about academic, corporate and government institutions. First, it studies the law of Q&A participation and the distribution of the type of user according to the sample of users. Second, it compares question-asking behavior and question-answering behavior stimulated by questions among the three types of institutions based on the Q&A sample. Finally, it discusses the Q&A participation and behavioral patterns of the three types of institutions in academic Q&A exchanges with full consideration of institutional attributes, and provides some suggestions for institutions and ASNSs.
The results show that these three types of institutions generally have a low level of participation in the Q&A service of RG, and the numbers of questions and answers proposed by institutional users conform to the power-law distribution. There are differences in Q&A participation and Q&A behavioral patterns among academic, corporate and government institutions. Government and academic institutions have more users participating in the Q&A service and their users are more willing to ask questions, while corporate institutions have fewer users who participate in the Q&A service and their users are inclined to provide answers. Questions from corporate institutions attract much more attention than those from the other two types of institutions.
This study reveals and compares the Q&A participation and the behavioral patterns of the three types of institutions in academic Q&A, thus deepening the understanding of the attributes of institutions in the academic information exchange context. In practice, the results can help guide different institutions to use the Q&A service of ASNSs more effectively and help ASNSs to better optimize their Q&A service.
