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Keywords: Television
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Journal Articles
Digital information provision via interactive television: understanding the digital consumer
Available to Purchase
Aslib Proceedings (2003) 55 (1-2): 43–51.
Published: 01 March 2003
.... There is a need to consider user psychology as well as demography, as shown by research that has evaluated the use and effectiveness of health information and advice services provided via the television. The assumption is that simply providing access to online public services via the country’s most widespread...
