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Keywords: AIDA market Communication model
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Journal Articles
Social media celebrities' influence on youths' diet behaviors: a gender study based on the AIDA marketing communication model
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Aslib Journal of Information Management (2024) 76 (5): 778–799.
Published: 05 June 2023
... at: dicksonchiu@ieee.org 16 11 2022 26 01 2023 26 04 2023 03 05 2023 © Emerald Publishing Limited 2023 Emerald Publishing Limited Licensed re-use rights only AIDA market Communication model Diet information Diet behavior Social media celebrities Youths Gender difference...
