...Salim Moussa Purpose The purpose of this paper is to assess the viability of the scholarly search engine Microsoft Academic (MA) as a citation source for evaluating/ranking marketing journals. Design/methodology/approach This study performs a comparison between MA and Google Scholar (GS...

...David E. Thornton; Ebru Kaya Purpose The purpose of this article is to describe a collaborative project organised by Bilkent University Library, Turkey, to produce a series of instructional videos that are both informative and entertaining and also serve to market the library. Design...

...Lorraine Illingworth; Dorothy Williams; Simon Burnett Discusses the findings of a study investigating the attitudes, perceptions and experiences of Scottish non‐profit environmental organisations and the costs and benefits of the Internet as a marketing and communications tool. Aims to ascertain...