..., electronically-assisted interview method, where 64 citizens were observed and questioned while they searched for, browsed and used information on the web sites and social media sites of political parties and candidates standing for election to the Scottish Parliament. Findings – While online campaign sites...

...Graeme Baxter; Rita Marcella; Evaggelos Varfis Purpose This paper seeks to report the results of a study, which investigated the use of the internet by political parties and individual candidates in Scotland as part of their campaign for election to the UK Parliament in 2010. Design/methodology...

...Daniel Cunliffe Purpose The purpose of this paper is to examine the extent of Welsh‐language provision on the web sites of political parties contesting the 2007 Welsh Assembly elections. Design/methodology/approach Expert inspection was carried out on the web sites of 18 of the 19 parties...

...Nigel Jackson Purpose The purpose of this paper is to examine the use of weblogs by political parties in the 2005 general election campaign. It seeks to identify why, why not, and how parties used their weblogs during the election campaign. Design/methodology/approach The weblogs of the five...

...Julian Bowers‐Brown; Barrie Gunter A marketing efficiency model was applied to the analysis of the use of Web sites by the three major political parties (Conservatives, Labour, and Liberal Democrats) in the UK during the 2001 general election. Data were collected through face‐to‐face interviews...