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Keywords: Prosocial tendency
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Journal Articles
Aslib Journal of Information Management (2025) 77 (6): 1255–1272.
Published: 27 June 2025
...) remains notably absent. This study seeks to fill this gap by examining how the visibility of health knowledge influences users’ continuous use intention of OHCs, while also exploring the contingent influence of individuals’ prosocial tendencies. Design/methodology/approach Drawing on the social...
