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Purpose

This study aims to develop a framework for measuring collaborative behavior and empirically test it in work contexts to enhance cooperative behavior within organizations.

Design/methodology/approach

The research introduces the Motivus framework, grounded in three interconnected analytical concepts: intention, capabilities, and barriers, to analyze the work context. Employing the collaborative readiness-cooperative behavior model, the framework was tested through two sequential quantitative studies involving MBA and BBA cohorts. Structural Equation Modeling (SEM) was used to examine the relationships using IBM SPSS and AMOS software.

Findings

Results demonstrate that collaborative readiness (CR) positively influences intergroup cooperation when incentives are indirect, whereas explicit incentives strengthen CR's impact on intragroup cooperation. This highlights that work behavior intention depends on the dynamic interplay between capabilities and barriers, demonstrating the contingent nature of collaborative behavior in organizational settings.

Originality/value

By integrating intention, capabilities and barriers into a unified analytical framework, this study offers new insights into understanding and fostering collaboration in organizations. The Motivus framework provides practitioners with actionable insights to design systems that effectively promote cooperative behavior, thereby enhancing organizational productivity and innovation.

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