Integrating artificial intelligence in accounting (AIIA) is always a topic of interest because it relates to risk management capabilities toward higher competitiveness. This study explores the role of AIIA on enterprise risk management (ERM) and sustainable competitive performance (SCP) as well as the contribution of ERM to SCP. The study also explores the moderating impact of managerial information technology (IT) infrastructure (MITI) on the AIIA–ERM nexus.
The study used a non-probability sampling method based on a convenience approach to determine the list of firms. After that, data were collected through an online survey of 187 chief financial officers (CFOs) in Vietnamese firms. Data analysis was performed using the partial least squares structural equation modeling (PLS-SEM) technique in the SmartPLS tool.
The results show that AIIA is a driving force for SCP and ERM. ERM improves SCP, and ERM is a mediator in the indirect impact of AIIA on SCP. More importantly, MITI enhances the positive influence of AIIA on ERM. These findings provide new empirical insights compared to prior studies and reflect the uniqueness of the Vietnamese context. Our findings also support the dynamic capability view by MITI, AIIA and ERM as dynamic capabilities that enhance a firm’s adaptability in a changing business environment.
This study offers valuable insights for both researchers and practitioners interested in the strategic application of AIIA, particularly in the context of ERM and long-term competitive advantage. It provides a deeper understanding of how firms can harness artificial intelligence (AI) not only to streamline accounting practices but also to strengthen their overall ERM strategies, contributing to sustained growth and competitive success.
