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Keywords: Disidentification
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Journal Articles
Asia-Pacific Journal of Business Administration (2026) 18 (4): 893–920.
Published: 25 September 2025
... and rejection in a gig work context, this research extends OI theory to precarious and algorithmically managed work environments. It offers a nuanced perspective on non-positive forms of identification: ambivalent, disidentification, de-identification and neutral identification, thereby contributing to both...

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