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Keywords: Donating behaviour
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Journal Articles
Asia-Pacific Journal of Business Administration (2013) 5 (3): 215–233.
Published: 23 September 2013
...Michael Lwin; Ian Phau; Aaron Lim Purpose – This paper aims to explore the demographic and psychographic characteristics of Bruneians in relation to charitable donation behaviour. Design/methodology/approach – Data were collected via an intercept approach at five major intersections...
