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Purpose

Third-party certifications promote firms' high standards and enhance their legitimacy and reputation, potentially positively impacting their performance, namely on exports.

Design/methodology/approach

This paper studies the differences in firms' export performance between firms with and without the “SME Leader” label, a Portuguese firm-specific label. This study data set comprises data for 5.489 SMEs, for 2014–2020, where 2.950 firms obtained their certification during the period and 2.539 are non-certified control firms. The methodology adopted circumvents the traditional endogeneity problems in this type of study.

Findings

The results indicate that the “SME Leader” label does not directly improves a firm's export performance. Additionally, industry characteristics seem relevant for the relationship between SMEs' certification and their levels of internationalization.

Originality/value

Since the study sample includes firms from all industrial sectors, this study results apply to various organizations.

Propósito

Las certificaciones de terceros promueven los altos estándares de las empresas y mejoran su legitimidad y reputación, lo que puede tener un impacto positivo en su desempeño, especialmente en las exportaciones.

Diseño/metodología/enfoque

Este documento estudia las diferencias en el desempeño de las exportaciones de las empresas entre las empresas con y sin la etiqueta “Líder PYME”, una etiqueta específica de la empresa portuguesa. Nuestro conjunto de datos comprende datos de 5.489 Pymes, para 2014–2020, donde 2.950 empresas obtuvieron su certificación durante el período y 2.539 son empresas de control no certificadas. La metodología adoptada sortea los tradicionales problemas de endogeneidad en este tipo de estudios.

Resultados

Los resultados indican que la etiqueta de “PYME líder” no mejora directamente el desempeño exportador de una empresa. Además, las características de la industria parecen relevantes para la relación entre la certificación de las PYMES y sus niveles de internacionalización.

Originalidad/valor

Dado que nuestra muestra incluye empresas de todos los sectores industriales, nuestros resultados se aplican a varias organizaciones.

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