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Keywords: Administración de negocios
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Journal Articles
The impact of service/product performance and problem-solving on relationship satisfaction
Available to Purchase
Academia Revista Latinoamericana de Administracion (2020) 33 (1): 95–113.
Published: 10 March 2020
...) found that all three levels contribute to overall satisfaction with the relationship. Marketing Business administration CLADEA2018 Marketing Administración de Negocios CLADEA2018 Many companies make relational marketing efforts to improve their relationships with business partners...
Journal Articles
The microfoundations of innovation processes in Latin American firms
Available to Purchase
Academia Revista Latinoamericana de Administracion (2020) 33 (2): 199–218.
Published: 17 December 2019
... Latinoamérica Procesos de innovación Administración de negocios Estrategia empresarial O540 O320 O310 M190 L100 L200 During the last 30 years, strategic management scholars have focused on understanding the sources of competitive heterogeneity that result in differential levels of value...
