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Journal Articles
CSR practices, identification and corporate reputation
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Academia Revista Latinoamericana de Administracion (2020) 33 (3-4): 361–379.
Published: 12 June 2020
... tecnología y de servicios bancarios. Purpose This study verifies the influence of the dimensions of corporate social responsibility (CSR) practices and consumer involvement on the identification of the individual with the company and the corporate reputation, moderated by the product category. Design...
