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Keywords: Diffusion
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Journal Articles
Cultural distance and cross-border diffusion of innovation: a literature review
Available to Purchase
Academia Revista Latinoamericana de Administracion (2020) 33 (2): 241–260.
Published: 24 September 2020
...Huimin Zhang; Mu Tian; Tsang Kai Hung Purpose The objective of this study is to advance the understanding of the connection between cultural distance and the cross-border diffusion of innovations by conducting a systematic review and analysis of previous literature. Design/methodology/approach...
Journal Articles
The diffusion of new products in Latin America: a new comparative approach
Available to Purchase
Academia Revista Latinoamericana de Administracion (2013) 26 (1): 77–107.
Published: 10 June 2013
...Javier Palacios Fenech Purpose The purpose of this study is to examine the diffusion pattern of new products in Latin America, and to compare the results of principal component analysis with other descriptive approaches. Design/methodology/approach The author studies the introduction of eight...
