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Keywords: Perception
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Journal Articles
CSR practices, identification and corporate reputation
Available to Purchase
Academia Revista Latinoamericana de Administracion (2020) 33 (3-4): 361–379.
Published: 12 June 2020
... the proposed model in other countries and with other product categories. Originality/value It provides information about the perception of consumers regarding the CSR practices from a multi-dimensional perspective, since they have an uneven effect on identification of consumer with the company...
Journal Articles
Understanding affective evaluation in retail: consumers perspective
Available to Purchase
Academia Revista Latinoamericana de Administracion (2019) 32 (4): 541–565.
Published: 05 November 2019
...Enrique Marinao-Artigas; Leslier Valenzuela-Fernández; Karla Barajas-Portas Purpose The purpose of this paper is to analyze the effect of the consumer’s emotional shopping experience on the perception of benefits and on the corporate reputation of a department store. Design/methodology/approach...
Journal Articles
The mirror trap: Do managerial perceptions influence organizational responses to crises?
Available to Purchase
Academia Revista Latinoamericana de Administracion (2013) 26 (1): 170–188.
Published: 10 June 2013
...María Andrea De Villa; Tazeeb Rajwani Purpose This study aims to examine the influence of managerial perceptions on the strategic responses adopted by four Colombian organizations when facing a political crisis. Design/methodology/approach To address this research, face‐to‐face interviews were...
