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Service sectors are facing challenges as disruptions, resource inconsistencies and environmental dynamics force firms to attempt to address long-term firm health. In the article by Tessema (2026), the author examines how firms can engage with total quality management and corporate sustainability initiatives, which are more conducive to long-term sustainability and to reducing ecological impact. With a healthcare sector focus, the author investigates how healthcare firms can engage with sustainability to promote long-term health and how an innovative firm culture mediates this relationship.
Total quality management refers to a strategic approach to excellence and customer satisfaction, in which a firm...
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