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Keywords: Service experiences
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Journal Articles
Co-creation and co-destruction of experiential value: a service perspective in projects
Available to Purchase
Built Environment Project and Asset Management (2019) 9 (1): 100–117.
Published: 08 January 2019
... and the service experience to the construction context. Findings Findings show that project managers pay insufficient attention to the service experience. The analysis demonstrates users are treated as destroyers of value, rather than as co-creators of value. In addition to this, the findings suggest...
